Gentle support, designed to move with you.
JOYCE is here to hold you. For the days when your body feels heavier, tighter or under strain.
Whether you're navigating pregnancy, living with chronic pelvic tension, or managing endo-related belly bloating, JOYCE Belly Tape offers a non-medicated, self-applied support option, designed to be used alongside professional care.
Who's behind JOYCE?
Living with endometriosis, and alongside pregnant friends navigating the daily strain of changing bodies, JOYCE’s founder recognised how discomfort can affect the way you move, work, rest, and simply get through the day.
As a nurse with experience in both clinical and personal pain management, she began exploring the benefits of strapping and supportive tape for real, daily relief. But most products available were too rigid for everyday wear, too harsh on sensitive skin, and not soft enough to wear comfortably under clothing.
So, JOYCE was created – from lived experience, clinical knowledge and care. For long shifts, growing bellies, flaring pain, or bodies that simply need extra kindness.
Every detail has been thoughtfully considered to create everyday support that feels gentle, breathable, and safe for sensitive skin.
JOYCE is more than tape.
It’s about feeling supported in your body. It’s about being held.